The New Drinking Order: Part 1

Part 1 of 2: A foresight research project focusing on the signals, trends, and systemic shifts quietly reshaping what we drink, how we drink, and why it matters.

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A strategic foresight report that uncovers the forces, values, and innovations that are reshaping the global beverage landscape, and reveals what, how, and why consumers will drink in the decades ahead.

The New Drinking Order: Part 2

Part 2 of 2: A design strategy project extrapolating signals, trends, and systemic shifts to envision alternative futures where what we drink, how we drink, and why it matters, evolves in varying ways.

The New Drinking Order: Part 1

Part 1 of 2: A foresight research project focusing on the signals, trends, and systemic shifts quietly reshaping what we drink, how we drink, and why it matters.

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THIS PROJECT Has been Featured in

The Future of Beverages on the Informing Choices Mini Pod

Steve Wells and I explore The Future of Beverages; the critical drivers of change, technological innovations, and the changing experience of consuming beverages in this episode of the Informing Choices Mini Pod.